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Short Essay
Essays
Short Essay
Your essay should be about three pages long. It will constitute 15 percent of your grade. Your essay can focus on 1 of the following topics.
Essay Choice 1: Institutional study
Churches, schools, civic organizations (black civil rights orgs, fraternities and sororities, etc) and businesses are important social institutions for any society. Select one of the above, with pre-World War II origins, and trace its historical development over time.
Family: Trace the outlines of your family's history to the post-Civil War era, or as far back as you can, and integrate your family's story within the context of historical events of the era discussed in this class. Include such elements as family structure, occupation, education, military service, religion, music, region or geography, and personality profiles and portraits, as well as food and folklore, i.e., family stories that you may want to share.
Essay Choice 2: Select one of the following comparisons and discuss in a short essay.
Emancipation: Compare the emancipation process in the United States with that in Brazil or Cuba or Haiti. Include a brief overview of their slave societies and racial, demographic, and political profiles of the day.
Ideology and Leadership: Booker T. Washington and. W. E. B. Du Bois; or King and Malcolm X; or Garvey and Randolph. Where do they have differences? Where do they have similarities?
Issues: Race and class—how do the two work in concert to impact progress in contemporary American society? OR Women: feminism vs. womanism? How are these two issues related but yet distinct? How do both issues gender and race intertwine for African American women as an issue to be combated?
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Computer Information systems
Imagine you are an administrator for a large organization which participates in the competitive widget market. Identify the types of documents that your organization will use. Assess the importance of protecting your organization’s HR, legal, administrative, etc. documents. Determine the method or tools you would use to classify the documents, and the approach you would use to protect the documents. Justify your suggestions.
Suppose the same large organization mentioned above consisted of several large sites and many smaller sites connected with WAN links (versus the often faster LAN option). Due to this structure you have multiple repositories that must be accessed from multiple sites. Speculate on the possible challenges that you believe users will encounter when accessing the various repositories. Suggest the key ways to mitigate these challenges.
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The Assignment:
1. Attend a local city council, planning commission, county board of supervisors, school district, or special district meeting. Summarize the parliamentary procedures (agenda, opportunity to speak, and votes). The summary should also include the topics of discussion and debate.
2. For students who do not have the ability to attend or watch a public meeting on television, a review of a public meeting through the local print media is acceptable.
Attach the article from which information for your summary was gathered.
*The summary of such a meeting must be one typed page (double space) when the meeting start, where, who speak, what the point. The class project is due May 4.
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You are presented with a 52-year-old female patient. She is experiencing acute discomfort from gall stone symptoms for the fourth time in 8 years. The condition has responded to nonsurgical treatment in the past, but each subsequent time is a slower and more painful recovery. She is underinsured, and the cost of a surgery would be beyond her means without some sort of write-off or assistance. However, her family makes too much to qualify for Arizona Health Care Cost Containment System (AHCCCS).
Examine this case, using each of the following principles in turn as a possible guide to your actions:
The principle of utility: Bring about the greatest good with the least harm.
The principle of equality: Everything is distributed equally.
The principle of need: Those with greatest need get the greatest share.
The principle of contribution: Everyone receives in proportion to what they put in.
The principle of effort: Those who work hardest get the most.
The principle of autonomy: Rational individuals are self-determining, and nothing is forced or coercive.
APA format is not required, but solid academic writing is expected. One to two paragraphs per principle.
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Your Marketing Plan
Need help on homework
Assignment 1: Part A: Your Marketing Plan
Due Week 4 and worth 400 points
From the start of this course, you have accessed the Interactive Marketing Plan tool and used the step-by-step guide to complete Part A of your marketing plan. You are required to submit a marketing plan for a hypothetical company. Your plan must include the company’s background information, as well as information collected from Steps 1- 4 of the Interactive Marketing Plan, located in the course shell.
Note: You may create and /or make all necessary assumptions needed for the completion of this assignment.
Write an eight to ten (8-10) page paper in which you:
Construct a concise executive summary that provides the details of the outcomes of your marketing plan outcomes. The relevant outcomes include profitability, shareholder returns, and return on investment.
Conduct an environmental analysis that includes competitive, economic, political, legal, technological, and sociocultural forces.
Specify the primary and secondary target markets for your company.
Develop a branding strategy for your product / service that covers the brand name, logo, slogan, and at least one (1) brand extension.
Conduct a performance analysis with set benchmarks of 50% to 75% per annualized plan. Your analysis should include at least four (4) of the following metrics: tracking downloads of website content, Web site visitors, increases in market share, customer value, new product adoption rates, retention, rate of growth compared to competition and the market, margin, and customer engagement. Develop four (4) quantitative and (4) qualitative marketing objectives from your chosen metrics.
Conduct both a SWOT analysis and needs analysis for your product/service. Each analysis should examine four (4) strengths, weaknesses, opportunities, and threats for your company.
Develop a marketing strategy for your product / service and determine an appropriate timeframe for execution of the plan, i.e. 5, 10, 15 years. Provide a rationale for your timeframe for execution.
Develop a positioning statement which should include, at a minimum, i.e., a benefit, user, competitive, or innovative statement about your product / service. Provide a rationale for your timeframe for execution of your positioning statement.
Examine the relevant marketing science of customer behavior for your product / service.
Use at least four (4) academic resources as quantitative marketing research to determine the feasibility of your product/service. These resources should be industry specific and relate to your chosen product/service. Note: Wikipedia and other Websites do not quality as academic resources.
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- 6:13 AM
The Future of the New York Times
Week 1 - Assignment
The Future of the New York Times
Read the article: The Future of the New York Times, BusinessWeek, January 17, 2005, 64-72
Readership through circulation and news quality are key ingredients to profitability in the newspaper business industry. In a 2-3 page paper, examine what Arthur Sulzberger can do to revive the failing newspaper whose “financial performance is lagging “. Can New York Times, with its journalistic pride compete with the digital media and still deliver the best news?
Paper must be in the correct APA writing style. Include a minimum of 2-3 resources; 1 resource must be peer reviewed.
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Mass communication for finale xam
These are 9 short answers for my final exam on mass communication they need to be fuly answered, consise and direct to the point but they must answer correctly each question within the questions.
1. Do non-profit radio and television in the US rely exclusively on public funding for their operations or do they accept private sponsorships as well? If they do, how can they be labeled public media?
2. Name and define the movie industry’s three basic economic divisions? How have these divisions evolve through the years?
3. What contributed to the decline of the ‘network era’? Have the television networks today been sidestepped by other channels? If not, how do they retain their competitive edge?
4. Has narrowcasting on television solved the problem of consolidation of ownership in that industry?
5. What is cultural imperialism? Is it still a valid theory given the distribution of media flows today? Discuss the flaws of this theory.
6. Should we be concerned about the consolidation of global media flows today? Can smaller countries produce and control their own media?
7. What do we mean by the information economy and how is that affecting poorer countries? Make sure you discuss the notion of digital divide.
8. What’s the difference between the cultural approach to media studies and media- effects studies? Has the cultural approach been more convincing in its findings?
9. Given the dominant role of the mass media in society today, do you think the theories produced by media studies have an impact on changing our media institutions? Or do you think they have no direct effect on the media and their workings?
